April 28, 2010
Facebook have decided to take over the world. They watched Google do it and now they want a piece. They also watched Twitter rise from nothing and they want to reclaim their dominance. If you are a Facebook user I’m sure you’ve noticed how many things have changed over the past year. It feels like ...
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Tags: brand building, business, Facebook, marketing, social media revolutionOnline news, Social media
March 31, 2010
There is a huge misconception that you can make a fun video, post it on Youtube and it will be watched by millions of people, possibly even making it onto a ‘Best Youtube Videos Ever’ programme. Sadly, it is extremely difficult to create a video that actually goes viral. There are an estimated 24 hours ...
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Tags: Advertising, brand building, viral marketing, YoutubeAdvertising, Online marketing, Social media
March 18, 2010
When measuring the success of your Tweeting it is important not to simply count the number of followers you have. You need to think about how many potential people are within your network. For example, let’s imagine you have 200 followers. 2 of those followers retweet your link to their 200 followers. Suddenly you have ...
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Tags: brand building, micro-blogging, online presence, TwitterOnline marketing, Twitter