Archive for December, 2009

The Guardian leads the way with iPhone app

December 15, 2009 1 Comment

Yesterday The Guardian released it’s new app for the iPhone. It costs £2.39, is highly personalised and allows you to listen to podcasts and browse images. The Guardian does have a very good mobile site, but I downloaded the app as I wanted to see whether it would be worth £2.39, which is quite a ... Bookmark to:

Tags: , , , Mobile, Online news

Google go real time and increase personalisation

December 8, 2009 2 Comments

There’s big changes on Google today. The search engine is going to include results from sites such as Twitter and from blogs. This is important, because it means that the search results we receive will be up to date news, as it happens. The explosion of  Twitter, in particular, has been the main catalyst for ... Bookmark to:

Tags: , , , , , Online marketing, Online news, SEO, Twitter

Facebook just got harder

December 1, 2009 2 Comments

Facebook is a lot more difficult than people anticipate for marketing. There seems to be a myth that you can simply create a fan page and people will come. The problem is that often there is no reason to become a fan. The page is never updated and once you’ve become a fan you never ... Bookmark to:

Tags: , , , Online marketing, Social media

Why Blog?

Despite the popularity of blogs, I still get asked on a regular basis what a blog is for and...

When Websites Fail

If you use Twitter then you will no doubt have come across the Twitter Fail Whale: This image is...

The Times Great Paywall Debate

The outcome of Murdoch’s paywall experiment with the Times will have a huge impact on journalism. I have spent...

Citizen Journalism

Last Monday I went to see For Neda, a documentary about a girl who was shot dead during the...

Spotify will Save the Music Industry

The music industry is dying, slowly but surely, as every year record labels lose more and more money. This...